Friday 16 August 2013

Health Messaging to Boys and Young Men: Dos and Don'ts - John Stoltenberg


Accessed 16th August 2013

Health Messaging to Boys and Young Men: Dos and Don'ts

Presentation by John Stoltenberg

Published on Jan 8, 2013
In this video I share what I have learned about framing health messaging to boys and young men—using a focus on moral reasoning—based on my experience as creative director of the "My Strength Is Not for Hurting" sexual-assault-prevention media campaigns.